You have placed ads in the main real estate portals, and still, you have not received any interest from buyers.
Don’t despair.
This article analyzes the main reasons why your home may not be attracting interest and offers strategies to improve its market appeal.
A process that requires dedication
In order to sell your house quickly, it is essential that you approach the process with seriousness, effort and perseverance.
Here are some key questions that will help you identify potential obstacles in the sale of your home:
Is your property priced right?
The price of a property is one of the most determining factors for its sale. Several elements influence the price: size, age, state of conservation, improvements made, quality of construction, condition of common areas, access and services, and the average price of the area.
To establish a competitive price, consider all of these factors. If, for example, your home is renovated, but the common areas are deteriorated and the average price in the area is low, it may be necessary to adjust the price downward. Getting a professional appraisal is an excellent way to set a fair price.
Is your housing documentation complete and up to date?
Having all the legal documentation of the property in order and being up to date with taxes and community fees is fundamental.
This includes showing a copy of the deeds proving that you are the owner and the last IBI receipt. Having this documentation will give buyers confidence and facilitate the selling process.
Does your home require renovations or improvements?
If your home is several years old, it may be necessary to update some elements to make a good impression.
A complete renovation is not necessary, but small touch-ups can make a big difference.
A thorough cleaning, removing personal items and applying a fresh coat of paint are simple and inexpensive actions that will improve your home’s appearance and increase its curb appeal.
Have you developed an effective marketing plan?
It is not enough to place an ad and wait for calls.
Highlighting your home in the marketplace requires a solid marketing plan.
Here are some effective strategies:
High quality photography
High quality photographs that show the potential of your home are crucial. Make sure the photos are well lit and show the best features of the property.
Good photos can attract more interest than a mediocre listing.
Videos and virtual tours
Shooting a video of the property and offering a virtual tour can be very effective.
This allows potential buyers to explore the home from the comfort of their home and can save time for both them and you.
Careful wording of the advertisement
The ad should be written with care. Avoid spelling errors and be sure to highlight the advantages of your home. Don’t just list the square footage or number of rooms; describe the features that make your home unique and attractive.
Publication in multiple portals
Choose several real estate portals and make sure your ad is visible on them.
Complete all the forms in detail, upload optimized photos and periodically review the visits received . Respond quickly to any queries and arrange viewings as soon as possible.
Implement professional real estate marketing techniques
If you don’t have time to implement these strategies, consider working with a real estate agency. In our agency, we use real estate marketing techniques that have proven to be effective. We have been in the real estate market in Fuerteventura for more than 20 years.
